For November 2015 USA Desktop Search Engine Rankings market share, comScore is showing Google at 63.9%, Bing/Microsoft Sites at 20.9%, and Yahoo at 12.5%. Google's share has been dropping over the last year. This time last year they were at 67% which means a loss of a little over 3%. What they have lost has mostly been picked up by Microsoft/Bing and Yahoo.
This spreadsheet shows November 2015 vs October 2015 where there was little is any movement.
While desktop retail traffic has been seeing gains, those gains are modest and in the single-digits. It's basically what you would expect given the overall growth of the online population.
The same cannot be said for mobile. The mobile online population looks to be exploding. As a matter-of-fact, comScore put out a niffty Mobile Retail Visitation Growth Rate for Thanksgiving, Black Friday and Cyber Monday and it's showing some interesting percentages. Growth rates on the key shopping dates are running anywhere from 40%-80% increases from the previous year. That is a impressive inundation of mobile traffic!
I'd say this is another good kick in the `okole to those of you that don't have a mobile friendly website yet!
Find local businesses with the best Facebook reviews and ratings.
Facebook is quietly rolling out a new local business area called "Facebook Professional Services" where the company is ready to compete against the likes of Yelp and Google. The new feature is desktop-only and hasn’t been officially announced by Facebook probably because it's not ready for prime time.
Search results are displayed in a way that takes Facebook’s 5-star rating/review system into account, but the results you receive aren’t stringently ranked only by how many stars a business averages. Facebook is going to take their knowledge of your personal preferences and the results you receive will most likely be customized depending on things such as your previous interactions with a given business’s page and/or whether one of your Facebook friends has interacted or reviewed a business on Facebook.
It should be interesting to see how Facebook Professional Services integrates with their current social network local search directory, Facebook Places - if at all.
Staying at a Maui vacation rental is a popular option for many visitors to the island and it's important to offer a user-friendly experience while searching and booking a vacation rental online. We're happy to announce that we've recently had the pleasure of working with Napili Point Resort on the redesign of their website.
Napili Point Resort is a low-rise condominium complex overlooking the Honokeana Bay, offering excellent views of the big blue. Their new intuitive menu layout allows visitors to quickly access information on their beautiful rental units, including availability calendars, current rental rates, and more.
Now sporting responsive design, their website is easily viewable on all devices, whether you're using a desktop computer or a smart phone. Your next Maui vacation is just a quick tap or mouse click away!
The idea of free press releases are oh so very tempting. Just whip out a cool press release on an interesting topic and blast it out into the cosmos. You're sure to get a lot of notoriety and perhaps a little richer! Right?!?
If only it were that easy! Free press release distribution just doesn't work. Why would a reporter log into a free, low quality, news distribution feed that's riddled with spammy press releases when they have access to legitimate newswire services? Yuppers, you've got it -- they don't.
So, if that's the case, why do these free press release services exist? For the most part, a lot of these press release distribution sites (even some of the major ones) offer a super stripped down version of their services so that they can up-sell you on a premium plan. Another reason for these "free" services are so they post your content on their own site. They use your content in the hopes they can get visitors from the search engines to their page, where your press release is posted, and then proceed to slam those visitors with a bunch of ads in the hopes of making some advertising dollars.
A lot goes into making a great press release including - a great newsworthy topic, an engaging headline, proper length, good grammar, optimization... It comes down to this -- You didn't spend all that time coming up with a unique and interesting press release just to have it not be seen by the right people.
Are you a Home Service Company or Home Service Provider here on Maui? Meyer Computer is inviting the public to a FREE Livestream Google Event to help you grow your business online, Thursday, November 19th at 10:00am in Wailuku.
Learn from the digital marketing and advertising experts from Google and Meyer Computer, Inc. about how you can grow your Home Service business online. This event is specially geared towards Home Service providers including, plumbing, electrical, heating and cooling, construction, roofing, repair, house cleaning, landscaping, etc.
Ben Tyson who is the Head of Sales Enablement for SEM and Directories Partners at Google will share the importance of shifting to digital and how to utilize technology to help increase business success through digital advertising.
Tyler Johansson is the Strategic Partner Manager in the Channel Sales organization and oversees relationships with advertising partners which specialize in the small and medium sized businesses. He will tell us about the consumer search trends specifically to the Home Service industry.
Meyer Computer, Inc., is an official Google partner and we enjoy working with Google to help bring these events to our Maui business community!
This Livestream Google Event is FREE and registration is required. Please reserve your seat today!
Questions? Please call us at Meyer Computer, Inc. (808) 249-0970.
Specializing in luxurious West Maui real estate, Sakamoto Properties prioritizes in the happiness and satisfaction of their clientele as they search for their perfect home on Maui. So naturally, we felt they should have a website that exudes luxury and elegance while also remaining user friendly. Their simple menu structure is easy to navigate and with a new "Quick Search" option located at the top right of the page, you can instantly search for real estate located throughout Maui County.
SakamotoProperties.com also features a fun Q&A section, which presents viewers the opportunity to ask Betty and Roy Sakamoto questions about Maui. Topics range from real estate to restaurants, so don't be shy! They're happy to answer all of your burning questions about the island.
Lastly, SakamotoProperties.com is responsive! This means that the website looks great on any device, whether you're searching for real estate on your laptop, handheld tablet, or smartphone! If you're looking to build a website for your business or are thinking about giving your website a fresh new look, contact us and we'd be happy to schedule you in for a consultation. Stay shiny!
We want to thank everyone who attended and helped make our Google workshop successful. A wonderful group of local business owners showed up and we hope that everyone learned new information and enjoyed the event.
Residents and visitors on Maui are looking for what we have to offer and with the majority of consumers searching online for local products and services, we want to make sure that every local Maui business is easy to find. If you would like more information about our upcoming classes or about how to get your local business on Google with internet marketing and search engine optimization, please feel free to contact us at Info@MeyerComputer.com.
Your Official Google Partner,
Meyer Computer, Inc.
When you're looking around the Map - with no particular business search in mind - you'll see those little icons for all sorts of things like shops, food, gas stations, accommodations, theaters, parks, schools, etc. Those icons are usually referred to as Maps Labels.
So why don't you see your own business Map Label? Like many things in life, there are no guarantees that your business Map Label will be showing. There isn't something that one business did and another didn't to get one. These little icons are generated by the search algorithm which in turn is trying to determine what the end-user is looking for and are therefore out of anyone's control.
If your just browsing the map willy-nilly, it is basically giving you a general overview of businesses in the area. Note that things like your location and search history may also affect what services you are seeing. As a business, it is always tempting to cruise over the map to your location to see if it is labeled, but you should keep in mind that when someone's looking for something specific they won't be browsing the map looking at all the little icons. They're going to do a search.
As far as results you get from when you're actually doing a general search for a service? Google is not giving away all their secrets, but they did have this to say: "Google Maps search results are based primarily on relevance, distance, and prominence. These factors are combined to help us find the best match for your search. For example, our search technology might decide that a business that's farther away from your location is more likely to have what you're looking for than a business that's closer." (more)
Your business information's placement in search results will vary. It's the nature of the beast. My best advice? Make sure to have correct, comprehensive, and up-to-date business information. A fully optimized page is going to have more information for the search algorithm to draw from. That is going to be the most effective way to ensure the best possible ranking - which could possibly increase your chances of seeing your very own Maps Label.
To find out more about how to get your local Maui business on Google, join us for the Free Google Workshop: Let's Put Maui on the Map.
As an official Google Partner, Meyer Computer, Inc. is helping local Maui non-profits and small businesses grow their presence online with our Free Google Workshop: Let's Put Maui on the Map. Learn how to get your local business on Google and tips for internet marketing. The workshop will be on Wednesday, October 7, 2015 at the Maui Arts & Cultural Center from 5:30pm to 7:30pm.
Let's Put Maui on the Map is part of Google's Get Your Business Online program and the goal is to bring community members and business owners together to help small businesses succeed online.
Why is it important to get your business online?
Visitors and local members of our Maui community are searching online for businesses like yours every day. Businesses that have complete and accurate listings online are twice as likely to be considered reputable by consumers.
Register for our Free Google Workshop: Let's Put Maui on the Map and get your business information on Google Search and Maps.
Help spread the word and Let's Put Maui on the Map!
What kind of career are you looking for? Join the growing and vital industry of internet marketing and web development. In our fast paced world of technology, the ability to quickly connect to your consumers is imperative and in today's market, social media marketing is an essential part of expanding any business.
As an official Google Partner, Meyer Computer, Inc. continues to be the leading internet marketing and web development experts on Maui. We value integrity, professionalism and enjoy maintaining a positive and creative working environment.
If you're a highly motivated individual who is interested in learning more about our industry and building a professional career at Meyer Computer, view our available positions and send us your resume.
Flash - A once dominant web technology for creating and displaying fun animations, slideshows, games and much more directly in your browser, has since lost much of its original luster; so much so that it is now advised by many industry professionals (your author included) that you immediately disable/remove flash from any device you own which has it. Why you ask? Well, for starters . . .
1. Security - Flash has become a security nightmare, particularly in recent months. With the most recent example being three separate, major exploits discovered in a single week; and new vulnerabilities being discovered at an increasing rate, the persistent security issues alone should be enough to make you say goodbye to Flash forever.
2. Usage Has Plummeted - Take a look at most modern websites - Many have given up completely on using Flash as a method of content delivery: opting instead to use newer, more secure standards such as HTML5 delivery. So if you do decide to get rid of Flash, you most likely will not miss it.
3. It's a Resource Hog - On some systems/browsers, Flash will contribute to browser freezes and crashes. Rid the browser of Flash and watch your freezes/crashes reduce drastically.
Ready to remove Flash from your life? Here's a handy guide from the team at How-To Geek to help you through the process: howtogeek.com/222275/how-to-uninstall-and-disable-flash-in-every-web-browser